Olympic Football Makes Itself At Home At St James' Park

By Neal Walker Location: St James' Park
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Video: Inside St James' Park as Olympic preparations continue

The home of Newcastle United gets rebranded once more - this time to welcome Olympic football.

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The London 2012 Organising Commitee has rented the stadium for the Games and is doing a spot of redecorating to ensure it feels at home.

Workmen are gradually covering up existing branding - including the Sports Direct Arena signs that represent the controversial re-naming of St James' Park by club owner and sportswear tycoon Mike Ashley. 

Strict rules mean only adverts for official sponsors can appear at Olympic venues.

With giant rings installed both here and on the Tyne Bridge, the city is warming up to welcome the likes of Brazil, Mexico, Korea, Spain and Morocco for an Olympic summer of football.  

For more information on the fixtures click here

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