'Opposition' To Newcastle United Stadium Name Change

By Jessica Lane Location: Newcastle

Politicians are urging people to keep calling Newcastle United’s stadium St James’ Park.

Sky Bet

Club owner Mike Ashley has been told he will not receive support from the City Council after he announced a decision to rename it the Sports Direct Arena.

Councillors have written to news organisations asking for their support after the name change was announced in November.

The letter said: "We would ask that you acknowledge the strength of opposition among Newcastle fans against changing the name of the stadium and continue to call it St James' Park in all reporting."

The stadium will be called the Sports Direct Arena until a new sponsor can be found.

Newcastle United did not want to comment on the council's decision, but managing director Derek Llambias has said that it could generate up to £10m a year for the club.

Sky Go Additional Benefits

Your comments

More from Home